oh hey!

My name is Alex Johanson, the creative multi-tasking, iced coffee loving, shopping addicted mother of two. Life is chaotic, complicated and crazy, but everyday fashion does not have to be. If you are reading this, that means you found your way to my little creative corner on the internet, and I am so grateful. Fashion is for everyone, no matter what stage of life you are in or where in the world you live. My jewelry is meant to be whimsical, fun, conversation-starting and not too serious. I hope you have as much enjoyment wearing the pieces as I do creating them.

My work history includes years in corporate retail in Chicago as well as publishing and operating a fashion lifestyle blog in 2014. Prior fashion history includes luxury department store sales, the photoshoot team for a formal dress designer and a fashion magazine correspondent for college campuses.

I would like to thank all those in my life that have uplifted and supported my wildest dreams, specifically my husband that continually stays up late with me fulfilling orders after a long day with the kids and work.

All pieces are shipping from the great McKinney, Texas and handmade with love. Thank you for supporting my small business!